Privacy Policy

Little Bee Bakes and Cakes

Privacy Statement

Who are we?

We are Little Bee Bakes and Cakes, referred to as we/us. We are based at 2 Molyneux Road, Aughton, Ormskirk, L39 6RB

Information We Collect

To fulfil your order and comply with tax legislation, we need to collect:

  • Your name and address
  • Your phone number (if you have supplied it)
  • Items that you have ordered from us
  • Your email address

We collect anonymous data about your website visit using Google Analytics, however we cannot identify you from this data.

Why We Need Your Information and How We Use It

We rely on the following legal bases to collect your information:

  • To fulfil the contract between you and us, when you place an order with us, and to ensure performance levels can be verified for customer service or dispute resolution,
  • Your positive consent to sign up for our mailing list. This may be withdrawn at any time by clicking the Unsubscribe link at the bottom of any email or contacting us directly.
  • To comply with accounting and tax regulations.
  • Under a legitimate interest to improve our service to you, we may ask for your feedback in the form of a survey or a review.

Information Sharing and Disclosure

Information about our customers is critical – if we don’t have the right information, we can’t get you cake! It also helps us make sure that we provide you with the best possible service that we can. Occasionally, we use external services to help us do our job better, which we may need to share your data with. To be transparent, we use the following services:

  • MailChimp – we use MailChimp to allow us to send email newsletters if you have given us your explicit permission to do so.
    Their privacy policy can be found here:
  • Royal Mail – we use The Post Office’s “Drop and Go” service to allow us to process orders more efficiently. Their privacy policy can be found here:
  • Stripe – we use Stripe to process payments and detect fraud. We do not process, hold or see any of your credit card data. This is dealt with by Stripe entirely. Their privacy policy can be found here:
  • PayPal – PayPal are one of our payment processors. Their privacy policy can be found here:
  • Customer Reviews Ltd. – We use Customer Reviews plug-in to send a one-off invitiation to leave a review on our website. Their privacy policy can be found here:
  • Google Analytics – We use Google Analytics to capture information about visitors to our site in order to improve our own performance. We do not have access to IP addresses, names or identities of users to our site. Their privacy policy can be found here: 
  • Should we be approached by the Police, or another legal agency who have correct documentation, we will be obliged to share the data with them.

Data Retention

We will retain your data for the shortest time we can. For legal reasons under company law, we must keep purchase records for up to 7 years.

Transfers of Personal Information Outside the EU

Some services that we may use are based outside of the EU. We will only ever do this when we feel it necessary and all services are certified under a relevant scheme.

Currently, we have the following services based outside of the EU:

Your Rights

If you reside in certain territories, including the EU, you have several rights in relation to your personal information. While some of these rights apply generally, certain rights apply only in certain limited cases. These rights are described below:

  • You may have the right to access and receive a copy of the personal information we hold about you by contacting me using the contact information below.
  • Update information held about you. If we hold incorrect information about you, we will update it unless we have good reason not to, without undue delay.
  • You have the right to ask us to delete data that we hold about you. We may not be able to comply with this should we have a legal obligation or overriding reason for this. If we do, we will give you a full reason, and tell you about your right to complain to the overseeing body.
  • You may ask to restrict what we may do with your data. You may withdraw your consent from any marketing at any time.
    If you wish to restrict our processing of your data, we will suppress your data from any marketing or processing. We may continue to store your data in its entirety, or a subset of your data if it is required for legal reasons, or if we require it to ensure your request for suppression is upheld.
  • You can object to
    • Our processing of some of your information based on legitimate interests and
    • receiving marketing messages from me after providing your express consent to receive them.

In such cases, we will suppress your data until we can examine your reasoning for objection and take action appropriate to the decision.
Should you disagree with our decision, you may complain to the appropriate overseeing authority.

  • If you reside in the EU and wish to raise a concern about our use of your information (and without prejudice to any other rights you may have), you have the right to do so with your local data protection authority.
    In the first instance, please raise your concern with us, using the details specified at the bottom of this document. If you are unsatisfied with our response, you may complain to the overseeing body.
    In the UK, the overseeing body is the Information Commissioner’s Office (ICO). Details on how to make a complaint can be found here:

How to Contact Us

For purposes of EU data protection law, Jess Mills is the data controller for Little Bee Bakes & Cakes. If you have any questions or concerns, you may contact us at

Thank You. Now we recommend that you go eat some cake.